JC Francois (40)
I fell into computing and networking when I was a little boy
I work in business development for an IT company
I am a firm believer in openness: open standards and open business models
JC Francois (40)
Syndicate
Belgacom: this means war! YIPEEE!
JC — May 20, 2005 - 10:55
Base, the third and smallest mobile operator in Belgium, just announced a new pricing targeted at Belgacom's fixed line business. One could not be more direct:
Calling with a GSM is now cheaper than with a Belgacom fixed line.
The offer includes:
- subscription costs 5% cheaper
- subscription fees for 60+ age group 50% cheaper
- call costs 5% cheaper than with the Belgacom Classic line,
- no installation and activation costs,
- pay per second from the first second,
- many free services - transfers, answer 2nd call, caller number display, personalised voice mail, conference call with 6 people at once, fax mail.
Base stated that they want to quickly increase their market share to 20% from their current 17% and found that Belgacom's fixed line price umbrella offered a nice spot to hit and hurt them.
Finally some action! Next: Alternative DSL service providers: your time to shoot...
